Salesforce Live Agent is a live chat application that can be embedded in any website or application to interact with website visitors. It aids customer support team to answer the queries 24/7 effectively when somebody needs their attention. The benefit of using Salesforce Live Agent is it enables to communicate with multiple customers simultaneously by a limited support team. This was not possible with traditional support on phone call, which enables to communicate one customer at one time.
Salesforce Live Agent can be easily setup on any website or application by embedding a small piece of code on the website and get going instantly. It also helps to track each representative workload and performance and optimize it to provide better service. With its analytics and reporting feature, it generates actionable insights and helps businesses to take vital decisions.
Salesforce Live Agent seamlessly integrates with business softwares and other tools for enhanced functioning. It comes with many key features such as multilingual support, chat routing, customer profile, in-depth metrics and customer chat sneak peaks. As Salesforce Live Agent is part of Salesforce Service Cloud Suite you can take it as add on to increase customer satisfaction and loyalty, thereby increasing the customer retention.
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